Competitive intelligence
Understand the market
Position your products more effectively and arm teams with the info they need to win competitive deals, via automated tools for competitive battlecards and win/loss analysis.
Ignition is the first platform for Go-to-Market.
We’ve automated every step of launching, to help you align teams and drive more successful launches.
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Build beautiful visual roadmaps and launch calendars, house plan documentation and assets, then communicate and measure everything. All in one place.
Position your products more effectively and arm teams with the info they need to win competitive deals, via automated tools for competitive battlecards and win/loss analysis.
Build more insight-driven plans and give teams critical context by collecting and curating customer insights with best-practice based research studies, repurposeable personas, and taggable insights.
Ditch clunky spreadsheets and docs. More than just a calendar, Ignition unifies roadmaps, strategic documentation, asset and task management in a single, automated source of truth.
Stop spending hours on update emails. Easily communicate plans at different altitudes to each stakeholder with custom, automated email and Slack messages, release note pages, and integrations.
Prove the impact of your efforts with internal retrospective surveys, OKRs, and performance dashboards that track incrementality across key business metrics.
From small teams shipping features to enterprises launching the next big thing, Ignition streamlines launches of all shapes and sizes, with our proven product success framework.
Ignition is designed with each role’s specific needs in mind, and a “free-for-viewers” model makes it easy for every stakeholder to get involved. Over 800 teams across tech, CPG, entertainment, and agencies all love Ignition.
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We’ve launched over 200 products, and built GTM processes at some of the best companies on earth. We’ve built Ignition in partnership with galaxy-class GTM experts like Product Marketing Alliance, Hiten Shah, and Ben Ling. You’re in good hands.
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