THE GTM OPERATING SYSTEM

Turn your roadmaps to revenue.

Unlock revenue opportunity by aligning product, marketing,
and sales teams around new market initiative launches, with a single AI-powered suite for end-to-end planning, execution, and measurement.

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PRODUCT MARKETING ALLIANCE

Tool of Choice 2023

THEPRODUCTMANAGER.COM

Best Roadmapping Tools

G2

5 Star Rating

THE PROBLEM

GTM initiatives are fragmented and scattered.

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Why a dedicated GTM tool?

THE SOLUTION

Explore Ignition products

From minor feature releases to launching the next big thing, Ignition streamlines launches of all shapes and sizes, with our proven framework.

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Research

Track competitive intelligence, research customers, and analyze insights. Automatically.

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Competitive Intelligence

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Customer Research Studies

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Insights Management

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Product Management

Prioritize, build, and share insight-driven roadmaps with our award-winning PM tools.

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Idea Management

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Product Roadmapping

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Release Notes & Changelogs

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Go-to-Market

Align GTM teams around a repeatable, transparent process with one single source of truth.

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Strategic Documentation

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Project Management

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Digital Asset Management

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Measurement

Measure launch impact and optimize your process with OKRs and retrospectives.

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OKR Management

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Retrospectives

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Launch Impact Reports

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The GTM Operating System

Ignition’s powerful unified platform enables teams with context for smoother handoffs, and automates everything with AI — it's all you need to build and launch successfully.

Workflows & Integrations

Copilot AI Strategy Assist

ChatGTM AI Enablement

Internal Comms Automation

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The Strategy Hub

SCALE YOUR GTM PROCESS

For teams of 1, or teams of 1000. Product, Marketing, and everything in between.

From enterprise to SMB, Ignition helps teams of all shapes and sizes get to market more effectively. Powerful enough for just you, and intuitive enough for all your stakeholders.

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Manage research, roadmapping, launch, and measurement in one system.

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Build a repeatable, efficient process powered by AI.

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Keep everyone in the loop with automated internal comms and ChatGTMtm

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Inform plans with instant customer & competitive insights.

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RESULTS

Unlock sales pipeline. Retain and expand customers. Reduce costs.

120%

Better adoption & revenue impact.

20+ hours

Saved per stakeholder, per launch.

$200K+

Annual SaaS cost savings.

"Ignition pays for itself in anxiety meds alone!"

Sandi

Dir. Product Marketing

"It will save hours each week updating all those scattered stakeholders"

Anjali

Product Manager @ Block

“It really feels like Ignition 10x’s our launch effectiveness. Their support and product velocity is stellar as well!”

Jordyn

Dir. PMM @ Smartrent

“As a time-starved solo PMM, Ignition has made my whole process much faster, more organized, and more repeatable.”

Peter

PMM @ Mercatus

"Ignition is building the gold standard in Go-to-Market!”

Rich

CEO @ Product Marketing Alliance