News, SEO, reviews, and more – at your fingertips, to help you win more deals. Actionable competitive intelligence and customer insights built for Product Marketing and Product teams.Book a Demo
Why a dedicated GTM tool?
One platform to automatically collect and analyze competitive and customer research – and then seamlessly connect that context to planning.
Track key competitive signals like news, reviews, SEO data, and more – automatically. Evaluate win/loss performance. Then push insights directly to Sales in the places they're selling.
Instantly generate competitive battlecards with key data like revenue, recent news, review scores, and SEO data. AI analysis even surfaces key insights in seconds.
Assess and analyze performance in competitive deals – import Win/Loss data from your CRM and instantly analyze key drivers for why you're winning or losing deals.
Gain valuable market insights with integrated research studies, including pricing research, persona research, and brand research surveys.
Import customer conversations from tools like Intercom and Zendesk, then use AI to instantly analyze surface key messaging insights.